India in recent days has seen a massive media explosion. Satellite channels, internet channels to print magazines have increased in leaps and bounds and many of them have Bollywood as their mainstay. Add to this celebrity endorsements and that means its showering Bollywood!
Punit Ahuja who runs his own business Speedlinks says, “Today the concept of celebrities has got broader and the media bigger. There is a craze for glamour like never before, probably because the wide exposure to TV and cinema. Earlier, it was the rare occasion when families would go out to watch films, today it’s not so.
“ Audiences have become more curious to know about the life of Bollywood celebrities as they watch them on TV. Many youngsters also imitate them and aslos aspire to be actors.
“Personally, I adore Hrithik Roshan. I like him because of his unique style, natural acting and hard work. For instance when he was acting in Dhoom 2 he learnt roller skating to fit into his role. And of course, he is good looking and has all the qualities of a star. I aim to be original in my approach to life just like him.
“I also like Sushmita Sen as she is the perfect blend of beauty and brains. She has a great deal of style, charisma and is very choosy about her roles.”